The
advent of mass media has changed the way the world communicates radically and
dramatically. Distance becomes a thing of the past. The world in a push of a
button virtually became one village, nearer and closer. For the Church, this
change has been beneficial and effective in bringing the gospel message to the
world.
Pope Benedict XVI during the 44th World Communications Day urged priests to be
present in the world of digital communications and to put the media ever more
effectively at the service of the Word, evangelization and catechesis. The church
through mass media collaboration created a special and different form of
presence in the secular world. The church like in the words of St. Augustine is
“ever ancient, ever new” especially with the new technology at her disposal.
Without compromising her unchangeable faith and morals, the church can now
catch up with the phase and demands of the modern time making her relevant to
modern man.
The
church is a missionary by nature and her mission is to communicate the person
of Christ through faith, hope and love. The far-reaching capability of mass
media has helped enormously in carrying this work of the church. The mass media
enables the church to reach where the pulpit and missionaries cannot go even by
their best efforts. Catholic radio program, for instance, proved helpful in
understanding and kindling the faith of million listeners worldwide. Televised
and on-air Sunday masses and gospel reflections become sources of spiritual
nourishment especially to the old and the sick who cannot go to church anymore
to physically participate in the mass. This makes the church more available to
and reachable by people anywhere and anytime. By reaching far and wide, the
church becomes more true to her name, Catholic, a church that embraces all,
reaches all, and for all.
The
advent of the mass media changed the way the world communicates radically but
the presence of the church in mass media changed the way the world communicates
for the better, forever.

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